I smile as I write (seriously, it’s a little creepy) and write as though I’m having a face-to-face conversation with them. I have to admit, I admire their dedication to getting to know me, even if it comes with an ulterior motive. It might feel strange at first to launch into your message with no preamble, but trust me: You won't seem rude. I hope you’re keeping cool during the heat wave. With buyers' attention spans at an all-time low, reps can't afford to waste a single line. I recommend using it in congratulatory emails (and including this gif!). Saying you read an article is one thing, but mentioning the beach vacation photos you saw on Instagram will come off as creepy. The line is so ubiquitous it’s become meaningless. For more information, check out our privacy policy. For instance, if they just tweeted about Game of Thrones, you might write, “Are you excited for the next GoT episode? Hey, it’s Friday! Show your personality and sense of humour with this musically-inspired call-to-action. For instance, if they just tweeted about Game of Thrones, you might write, "Are you excited for the next GoT episode? If you’re an abuser of “I hope you’re doing well,” try these different — and better — ways to say it. Referring to the last page on your website that your prospect saw gives you credibility and opens up the door for a conversation about the content on that page. I wanted to introduce myself. When I write an email, even if it’s for a mass emailing campaign, I’m always thinking of my intended recipient and their persona.

Free and premium plans, Content management system software. ", "I hope you've been getting better weather in [Office Location] than we've been getting in [rep's region]. Here are my five favorite alternatives to the ubiquitous greeting. ", "How are you holding up in the [summer heat, winter cold, this weather]? . Begin your email with something personal about the reader. If you say you hope they’re doing well, it sounds contrived and insincere. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. (Unless maybe they write murder mysteries. And if they pitch something that reflects the knowledge they’ve gained about my style and the topics I care about, it’s more likely to be something I can use. To show you’ve put some effort into your message, try this question. Appeal to your prospect’s love for the weekend. But here's my meetings link: [Meetings Link]. You may unsubscribe from these communications at any time. ", "Hope you're hanging in there. The sender may wonder whether you actually know the definition of brief.

Or maybe they wrangled a chatty colleague in your presentation? Premium plans, Connect your favorite apps to HubSpot. Next, read our list of "thank you in advance" alternatives. ", "I hope your weekend was relaxing (and the transition into Monday wasn't too rough). And also, don’t make your message too personal. Prove you care about your prospect's work -- and pay attention when they talk -- by mentioning one of their ongoing initiatives. Hope your summer’s off to a great start. If “Office Location” is one of the fields in your CRM, use a personalization token to automatically update the email with your prospect’s city. How many times have you clicked open an email to read, “I hope you’re doing well,” “FYI…,” or “Read below”? Reach out to sluggish prospects after a long weekend or holiday with a reminder you're right there with them. If you’re reaching out to someone you know fairly well and/or works in a fairly informal industry, take this opener for a spin. Marketing automation software. ", "I hope the X project you mentioned [is off to a good start, is coming along well, is getting great results, was a success]. and "Happy Monday! If you're reaching out to a prospect for the first time and aren't certain of the right tone to strike, you can't go wrong with this opening line. Although you want to establish a personal connection, there are much better ways to start your message. Adapt it to other audiences by switching "churn rates" with one of these options: Transform the "hope you're well" line by adding some customization and a ‘70s spin.

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